It is "涼" easily at a low price. Popular at saving intentions, such as a fever reducer sheet

While temperature rises steadily and prices also rise rapidly in the price increase rushes, cheap heat measure goods, such as a fever reducer sheet used when you originally catch cold, sell. In addition to global warming prevention, that the air conditioning temperature of office or a home is also set up more highly also serves as a popular backdrop for electric cost saving. A consumer puts wisdom and creativity and is eager in the measure against heat, and life defense.
"It seems that it is used at the time of sleeping and the break of work etc. in order to soften heat."
The "heat Mr. sheet" (12 market prices' entering 598 yen) which suppresses generation of heat of the cold which Kobayashi Pharmaceutical sells was extended as sharply [ the sales in July ] as the increase of 75% compared with the corresponding month of last year. Structure which will absorb heat and will radiate heat if the gell sheet having contained water is stuck on the brow etc. Although there were those who use for the measure against heat until now, a person in charge does not hide surprise for the first time in this good condition of summer, either.
for [ of the company which prevents sweat sinking into clothing ] women -- "-- fading -- support putt" (the said 20 sheets entering 598 yen) -- the sale of the increase of 40%. Having hammered out the merit of "leading to saving of a laundry charge", and having carried out counter deployment stimulated the consumer's saving intention.
As for the 制汗 sheet "ギャツビー facial paper" of Mandom, the sales in July reached also 2 and 3 times in the corresponding-period-of-last-year ratio. "It is economical" (42 sheets entering price of 525 yen) says that it is good. [ which increased contents number of sheets especially ]
It is calling popularity that a place where one has gone also wipes a face, and is made in the least, in the company, the air conditioning temperature of "office went up and demand, like a marketing specialist uses at a visiting place is born. Since those who use daily are increasing in number", it is speaking about the thing with a good object for virtue.
In Tokyo, it is intense heat, such as recording 34.5 degrees which becomes the highest tie this summer, on the 4th, and the sales of heat measure goods are also likely to increase by skyrocketing still more.
There had been a lot of price increases by the jump of a material cost also the daily necessaries of necessaries, and the sales of the whole market in April to June fell off more than the price increase part, and became minus with a 1% decrease compared with the corresponding period of last year. That a consumer's saving intention turns over also has the popularity of cheap goods.
repacking, although "market has President Motonori Ozaki of Kao which reduced the capacity of wash detergent a "attack" in June, and decided on the real value raising in severe environment -- business -- life defense type consumption of goods etc. continues to be extended -- " -- と -- it expects.
Toshihiro Nagahama and the president economist of Dai-ichi Life Research Institute Inc. indicate, "The household economy went into the saving intention in the first half of this year." On the other hand, it is analyzed as "Anything was not saved but new demand -- a household appliance can be sold at environment or a keyword called energy saving -- is born."
It is "涼" easily at a low price. Popular at saving intentions, such as a fever reducer sheet